ukiyo gin shoot

The Ukiyo Gin shoot was crafted to embody the essence of its name, which translates to 'floating world.' The art direction focused on creating a serene, ethereal atmosphere, capturing the delicate balance of botanicals and the spirit's Japanese heritage. Each shot was meticulously styled with a minimalist approach, allowing the bottle to become a centerpiece in a landscape that felt both timeless and contemporary. By using soft, diffused lighting and refined, natural elements, the visuals aimed to present Ukiyo Gin as an elevated, almost meditative experience — a moment of calm in a fast-paced world.

Photographer, Caroline Leeming

Set Designer, Carrie Lousie