Navigating the aromatic journey, I orchestrated the end-to-end creation of three exquisite perfumes for Lark & Berry, delivering a comprehensive full-service experience. From inception to the final product, my hands-on approach ensured a seamless and unified process.
Delving into the brand's soul, target audience, and market stance, I sculpted unique fragrance concepts that transcend the ordinary. These concepts manifested into intricate bottle designs, captivating carton packaging, and bespoke charms—each adding an extra layer of exclusivity to the olfactory experience.
Simultaneously, I curated the visual identity of these perfumes, not merely capturing aesthetics but intricately designing campaign shots. These are visual narratives meticulously crafted to stir emotions and unfold a story, inviting consumers into the very essence of each perfume.
Full service inc. production
Creative + Art Direction
Lark & Berry