top of page

Spring/Summer Capsule Collections

Micro-campaigns for capsule collections designed to go across digital and influencer affiliate programs embracing #joyfulexpression. Programs drove strong uplift in traffic and conversion resulting in a more efficient cot per acquisation.


Product direction nods to the enamel and colour mood-boosting trend, whilst championing key AC motifs such as the geometric 'AuBar' and encircled white sapphire.


Art Direction, Micro-Campaigns, Social Content & Strategy

Product Direction, Affiliates


Astley Clarke

Enamel AuBar Lookbook-6_edited.jpg

Enamel Aubar

Bold colours hit the scene for an epic summer splash. 


We remember the past in pastel hues.

With 90's nostalgia washing our childhood memories in candy-floss pinks & electric blues.

AC Cirque 1.jpg

Fun-loving, playful and achingly sweet. Sugar-rush shades evoke the dreamy nature of saccharine highs and shivers of pleasure.

Beach Festival

Striking and youthful, the mood is euphoric and bright.

An expressive array of vacation-ready jewels spark a carefree attitude.

Beach Festival Lookbook-3.jpg

Jewellery on Cloud Nine

Talismanic motifs and mood-boosting bursts of colour, uplift for joyous summer moments.